How to Tell the Difference Between Fake and High-Quality Matcha?

How to Tell the Difference Between Fake and High-Quality Matcha?

With so many matcha brands out there, how do you know if you’re getting the real deal or just another fake? Here’s a quick guide to help you spot authentic and high-quality matcha so you can enjoy the best green tea experience.

1. The Color Test: You need bright green 

High-quality matcha is bright, almost neon green. This color means it’s fresh and packed with chlorophyll, giving it a rich green hue. If your matcha looks dull or yellowish, it’s probably low-grade or not properly processed. 

2. Taste Test: Smooth and Slightly Sweet

The best matcha has a smooth, creamy taste with a hint of natural sweetness. If it’s bitter or tastes like grass, it's a sign of poor quality. 

3. Texture Check: Fine and Powdery

Good matcha feels like soft powder. If it’s gritty or clumpy, it hasn’t been ground properly or contains fillers. 

4. Origin Matters: Only the Best from Japan 

Authentic matcha is grown in Japan, in regions like Kyoto, Uji, and Kagoshima. These areas are known for producing the best matcha.

Why our NOT GREEN matcha?

At NOT GREEN, we deliver the real deal - authentic matcha straight from Japan, with no fillers or fakes. We’re all about transparency and top-quality tea. Our NOT GREEN ceremonial premium quality matcha is shade-grown, stone-ground, and harvested from the finest tea farms in Japan. It has a vibrant bright green color, rich umami flavor with natural sweetness, and a soft powder texture - all at an affordable price. 

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